The Commercial Program | Fireclay Tile
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The Commercial Program

We’ve been working directly with the trade since 1986. Whatever the size of your project, you can expect dedicated service from one of our experienced Commercial Team members. As a trade professional, you’ll receive the most competitive pricing and lead times in the industry, as well as incomparable custom capabilities. Want to learn more? Contact us today at 800.773.2226.

Local Fireclay Tile Expert*
Volume and Project Pricing
Free Samples, Whenever
360° Customization
LEED & HPD Qualifying Products
Shop Floor Account Management
Collaborative Design Solutions
First Look at New Products

* In most markets

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Case Studies

Jayde's Market

Project M Plus

Los Angeles, CA

2x8 Tile in custom green, Scalene Triangle Tile in Daisy, and 2x4 Tile in Tusk and Halite

Project M Plus

Creative studio Project M Plus enlisted the help of Fireclay's Commercial Team to develop a lush, custom green tile for gourmet grocer Jayde's Market.

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Salesforce East

Gensler / The Wiseman Group

San Francisco, CA

2x2 Mosaic Tiles

Tile West Inc.

Patricia Chang Photography

Talk about neighborly love. Just down the street from our headquarters, our neighbors at Salesforce enjoy a vibrant pixel-inspired tile mosaic, courtesy of Fireclay, inspired by the art of Shinji Murakami.

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Todd Davis Architecture

San Francisco, CA

Picket Tile in custom colors

Patricia Chang Photography

Custom pink and red engobe glazes are blended with Basalt to create a striking koi fish-inspired Picket backsplash for one of San Francisco's hippest sushi restaurants.

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Da Kikokiko

DUST & Co.

Playa Vista, CA

6" Triangle Tile in Clover, Ivory, Turquoise, and custom color

Bethany Nauert

Conceived by design studio DUST & Co., Da Kikokiko restuarant serves up a fresh twist on island style with custom Triangle tiles across the floor and bar.

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388 Fulton St.

David Baker Architects

San Francisco, CA

Glazed Thin Brick

Patricia Chang

Using glazed Brick to its fullest potential, David Baker Architects outfitted the exterior of this condo development with a blend featuring our Bitterroot glaze.

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Free Samples

Members of our Trade Program are eligible for free color and shape samples. We'll even cover shipping! Simply reach out to your Commercial Rep and we'll send them your way.

Scroll Through to Meet Your Local Reps

Katie Emigh

Region: San Francisco Bay Area and Northern California


About Katie

Growing up in California's Central Valley, Katie has always been passionate about her native state. After attaining her art degree from UC Santa Cruz, Katie spent time in San Diego and finally made her home in San Francisco. Working in picture framing for the last decade while simultaneously inching toward her master's degree in Library Science, Katie has a keen love for organization, art and design. She delights in afternoons spent listening to NPR, having a bizarrely comprehensive knowledge of modern television and road trips in her little red car.

Favorite Thing About Fireclay: that our tile is a gorgeous artisan product with an ethical heart of gold

Christy Gatchell

Region: Texas


About Christy

Christy has worked with luxury brands in the Dallas Design Center for most of her career. With her Interior Design Degree from Stephen F. Austin she naturally gravitates to commercial and residential interiors and architecture. 

Christy Joined Fireclay Tile in May 2017 and has worked on an array of Texas projects including The Adolphus Hotel, Epic Deep Ellum, The Statler Hotel, Whole Foods, Hiatus Day Spa, Facebook Corporate, and Sixty Vines Restaurant just to name a few. When Christy is not working you can find her cheering on her kids at their sporting events. Her favorite one to watch is lacrosse. Christy also loves to cook, walk her dog,  hang by the pool or lake, and travel.

My favorite thing about Fireclay Tile: I love the people of Fireclay Tile. We have a dynamic and diverse group of employees that I consider to be like family.

Alex Bolanos

Region: CT, NJ, upstate NY, ME, NH, VT, MA, RI, PA, DE, WV, NC, SC, FL, Saskatchewan, Manitoba, Ontario, Quebec, New Brunswick, and all international inquiries


About Alex

Alex has worked at Fireclay for over 15 years and manages our trade orders and customer service. She is exceptionally detail-oriented and friendly, and truthfully she could teach MBAs proper customer service. When not at the office Alex enjoys spending time with her three children. You can reach Alex at

Favorite thing about Fireclay Tile: The handmade characteristics of our tile.

Sarah Roorda

Region: Strategic Accounts Manager


About Sarah

Experienced in launching products and branding campaigns on a national scale, Sarah has worked in A+D sales and marketing strategy for over 10 years. Her love of design started young—her first BIG project involved meticulously replicating a pattern from Kmart's Martha Stewart Bedding Collection onto her bedroom walls. It is this same commitment to customization that explains Sarah's love for Fireclay and its nearly infinite combination of colors and sizes resulting in spaces that are entirely unique to the project and firm. Sarah resides in Carroll Gardens, Brooklyn and can often be found wandering its streets with her dog, Frankie.

My favorite thing about Fireclay Tile: The incredible group of artists that make up our factory team. I am so proud to introduce their beautiful handwork to the equally gifted architects and designers we're lucky enough to partner with.

Susan Schemm

Region: MD, VA, and Washington DC


About Susan

Susan Schemm has over 17 years of experience in the design industry, as well as a degree in Interior Design from The Art Institute. From working in the MD/DC and VA area as a designer, teacher and A&D sales rep- she is very familiar with local, national and global market trends. She is passionate about art, architecture, and a good book. When she is not working, Susan can be found Ubering her four boys to and from lacrosse games, and journaling.

My favorite thing about Fireclay Tile: How conscious we are about keeping our people and planet first. I love our team; it is so inspiring to work with people that push me to do my best and learn something new every single day. I enjoy introducing Fireclay to clients-- I truly believe they fall in love with our tile and our story, the same as I have.

Cristina Tudor

Region: NV, the San Francisco Bay Area, Sacramento, and Northern California

(415) 549-0651

About Cristina

Originally from Eastern Europe, Cristina took a leap of faith 10 years ago and moved to San Francisco. With a love for interior design and people, she started her career path in appliances before transitioning to the stone industry. Now Cristina finds herself in the world of beautiful tile!

Early on, Cristina recognized the beauty of the Fireclay product but has been most impressed by the people-- Their energy, positive vibes, and bright faces. Cristina always wondered what their secret was and now she knows-- it’s the shared love for tile, people, and the genuine desire to help.

When she's not at Fireclay, Cristina's hobbies include traveling, tennis, hiking, reading, and woodworking.

Favorite Thing about Fireclay: The commitment to do good by our clients, employees, environment, and most importantly the communities we live and work in.

Lisa DeCaire

Region: CO, ID, KS, MT, ND, NE, OK, SD, UT, and WY


About Lisa

Lisa joined the Fireclay family in September 2019. Originally a proud Spartan from Michigan, she has called Colorado home since 2003. Promoting and selling hard surfaces in the commercial realm is a welcome challenge after spending a decade in the world of residential kitchen design and remodeling. Her love of bold colors and daring design paired with this conscionable company make Fireclay a perfect fit! Out of the office, Lisa can be found gardening, tinkering with this and that, and jumping on the trampoline with her son.

Favorite thing about Fireclay Tile: The wonderful team of people, from the office to the factory.

Dave Spaulding

Region: Chicago, IL, IA, IN, MI, MN, MO, OH, and WI

(312) 584-1337

About Dave

Dave joined Fireclay in early 2020, bringing 15 years experience in the interiors industry. After a successful career in furniture sales and retail management, Dave is thrilled to continue his passion for design as an A&D representative with several years experience in ceramics.

A lifelong Midwesterner, Dave calls Chicago home. When not working, Dave is a passionate home cook, traveler, husband, and cat dad.

Favorite thing about Fireclay Tile: The passion for ethical, sustainable business practices while remaining committed to beautiful materials!

Keiva Rivera

Region: NYC


About Keiva

I am a native Jersey girl, with a passion for interior design. I have extensive experience in the industry in NY working with different types of building materials as well as experience working with Architects and Interior designers on Commercial projects. In my spare time, I love spending time with my dog Olive and cat Malfoy, also reading a good book and writing poetry.

Favorite Thing About Fireclay: I love how sustainability and our employees are part of our core values.

Unha Kim

Region: NYC


About Unha

Originally from Central California, I moved to the Bay Area for college where I studied Graphic Design at CCA. After a few years as a print designer in San Francisco, I relocated to New York, eventually deciding to switch over to design sales after falling in love with NYC’s design and architecture industry. For the past ten years, I’ve worked for both emerging and established design brands across commercial lighting and furniture. My favorite thing about what I do is being out in the field, collaborating with creative people on great projects, providing excellent customer service along the way. I value honesty, transparency and working with a product that has a positive social and environmental impact— all reasons I’m thrilled to have landed at Fireclay! Apart from work, I live a low-key life on the Upper West Side with my husband and son. I love my family, food, drinking coffee, museums and running in Central Park.

Favorite Thing About Fireclay: The beautiful product that's handmade in a thoughtful, fair and sustainable way.

Brooke Strickland

Region: Pacific Northwest, Alberta, British Columbia, AK, and HI


About Brooke

In design school, Brooke was drawn to the world of materiality very early on when she had the opportunity to work for a corporate tenant improvement architectural firm in San Francisco as a Resource Librarian. The fast-paced work environment, the clients, and the coordination from schedules to finishes were all so exciting! Brooke began to gravitate towards tile because of the endless array of visuals and the sustainability in manufacturing. She has spent the last 5+ years assisting commercial designers and architects with hard surface finish selections.

Brooke is enjoying being back in her home state in the PNW and taking advantage of every season outdoors with her husband. You can often find them hiking, biking, skiing, kayaking, or camping - for all of these adventures, they most definitely have their Yorkie Rozi in tow.

Favorite thing about Fireclay: I love the core values of Fireclay Tile and seeing them put to action in our daily initiatives.

Charlotte Paris

Region: Los Angeles

(424) 273-5335

About Charlotte

Charlotte is a lover of all things creative in the design and architecture community. Her background in the creative world started out by working in the fashion industry. She evolved into working for a design start-up company along with a manufacturing company selling high-end architectural finishes. She quickly realized her passion for working for a manufacturer. There is something so amazing about providing beautiful handcrafted products on unique projects across the world! On her days out of the office, you can find her hiking local trails with her husband and pup or you can find her soaking in the sun at the nearest beach in Southern California.

Ceceily Invongthep

Region: San Diego, NM, AZ

(831) 208-2285

About Ceceily

I'm originally from the Pacific Northwest where I received my degree in Interior Design from Oregon State. After finishing school I spent the last 4 years in the tile industry. I have always been passionate about design and have always found myself gravitating toward sustainable solutions. I enjoy beach trips and spending quality time with my family, friends, and my 2 dogs (Gonzo & Gus).

Favorite Thing About Fireclay: The handmade process of each tile and the amount of skills and collaboration that goes into it! This is a place that welcomes creativity and is committed to doing right by its people and the planet.

Mary Fountain

Region: AL, AR, GA, KY, LA, MS, TN

(831) 208-2288

About Mary

I am originally from and still live about an hour outside of Atlanta, GA with my partner and beloved golden retriever, Nelson (named after Willie). After owning my own business for 5 years, I needed a change of scenery and pace which led me to the world of interior design, where I found myself in a project management role for a design firm. After getting my foot in the door as a project manager, I found that I really have a love for the often overlooked aspects of a space, such as tile. I think tile can be such an important detail and details are everything -- in design and life. Sometimes the smallest detail makes the biggest difference and when the product is beautiful that is exactly what it does. In my spare time, I am very into my local library, keeping my houseplants alive, and making playlists on Spotify. If I could come back in another life, I would definitely come back as Stevie Nicks, 1975 version.

Favorite Thing About Fireclay: The custom capabilities of the product, evolving sustainability practices in the production facilities, and the immense talent on every team. There is absolutely no shortage of kindness, creativity, or passion here- Fireclay is a whole vibe!

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