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Shannon Malone

Shannon Malone

Social Media Maven

Shannon joined the team in 2013 as Fireclay's Social Media Maven. After graduating from the University of California Santa Cruz with a degree in Cultural Anthropology, Shannon pursued her lifelong passion for interior design by working as a freelance writer for Houzz. Her interest in design related content eventually led her to Fireclay where she gets to spend her day spreading the Fireclay word and help get tile to the people!

Favorite thing about Fireclay: The beautiful handmade nature of our tile, especially our new Handpainted Collections.

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Susanne Redfield

Susanne Redfield

Creative Consultant

Tile designer and ceramist Susanne Kibak Redfield merges her Danish roots and love of traditional crafts with a modern sense of restraint that brings just enough to the design without going over the top. After graduating from the University of California Santa Cruz in 1981, Susanne started her own business making ceramic tiles. She introduced Kibak Tile through Kneedler Fauchere, a revered interior showroom to the trade, then spent twenty five years in a successful relationship with Ann Sacks. "I began hearing about Fireclay Tile, their sustainable story and youthful energy really captured my imagination, I absolutely wanted to be part a company that really cares about tomorrow. Designing product for Fireclay Tile is energizing, truly inspirational.

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USGBC - Northern California hosts Road to Greenbuild 2012

Yesterday afternoon I had the honor of attending the Road to Greenbuild 2012 kick-off event hosted by the USGBC-NCC. Simply put, this event was inspirational and got me FIRED UP for this year's GreenBuild. I had the pleasure of sitting next to representatives from Google as well as Mary Davidge of Mary Davidge Associates.

www.greenbuild.com

The event kicked off with Dan Geiger, Executive Director, USGBC-NCC, introducing the California Best Buildings Challenge. This is an amazing contest amongst California buildings/companies to reduce a building's energy, water and waste by 20% in just 2 years. The contest was inspired by the White House’s Better Buildings Challenge that seeks 20 percent energy reductions by 2020, and the USGBC-NCC took this challenge to another level. representatives from the 13 participating companies were in attendance, including the giants of industry such as Google, SAP, and Genentech.

CaliforniaBestBuildings

Dan then introduced the Founding CEO of the UGSBC, Rick Fedrizzi. This is when the program got really exciting. Rick had put together a great presentation telling the founding story of the USGBC. Founded in 1993 by David Gottfried, David and Rick's goal was quite simple, as Rick tells it. Yup, that's right. Their goal for the USGBC was as follows:

Step 1: Create New Industry
Step 2: Improve Lives
Step 3: Change the World
Step 4: Go out of Business!!!

GreenBuildBusinessPlan.jpg

It was quite radical, but now almost 20 years later it is incredible what the USGBC has been able to accomplish. Since 2000 when the LEED rating system was  established there have been over 180,000 LEED buildings certified. The graph below outlines the rapid pace of LEED growth worldwide! Simply incredible.

LEED Projects

Rick and Dan's talks got the entire room excited for the Greenbuild 2012 event in San Francisco November 14-16. Fireclay will be attending and showing off some of our newest designs, so let us know if you will be around and want to stop by. We are also excited to announce our Charity Partner for the Greenbuild event - the Greenbuild Legacy Projects supporting Potrero Hill Texas Street Farm and the Tenderloin Vertical. These are especially meaningful since they are in the Bay Area and local to where we manufacture our products.

And if you want to learn more about the USGBC or its Northern California Chapter here is some additional information.

About USGBC-Northern California Chapter (USGBC-NCC)USGBC-NCC is one of the largest USGBC Chapters in the country, with 22,000+ constituents, 10,000+ LEED accredited professionals, and more than five percent of the world’s LEED-certified square footage. The chapter hosts more than 150 annual events, workshops, and conferences with regional, national and international organizations throughout Northern California, and is the leading advocate for green building in the region.

About the U.S. Green Building Council (USGBC)The U.S. Green Building Council (USGBC) is committed to a prosperous and sustainable future through cost-efficient and energy-saving green buildings. USGBC works toward its mission of market transformation through its LEED green building certification program, robust educational offerings, a nationwide network of chapters and affiliates, the annual Greenbuild International Conference & Expo, to be held this year Nov. 14-16 in San Francisco, and advocacy in support of public policy that encourages and enables green buildings and communities. For more information, visit usgbc.org and follow us on Twitter @USGBC, and Facebook at facebook.com/USGBC.

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